Win-back
Automated re-engagement for lapsing customers before they're lost for good.
Nurture
Lifecycle sequences timed to intent. The right message at the exact moment of readiness.
Capture
Behavior-triggered capture across every surface — site, app, ad landing.
Measure
Revenue attribution per send, per segment, per lifecycle stage.
Lifecycle
Flows that compound Welcome, onboarding, browse and cart recovery, winback and post-purchase sequences with holdout groups.
Infrastructure
Authenticated sending SPF, DKIM, DMARC enforcement, dedicated IP warming and per-domain reputation monitoring.
Content
Modular templates Accessible, dark-mode-safe modules that render identically across major clients.
Consent
Auditable permission trail Timestamped double opt-in records, preference centres and cross-system suppression syncing.
Reporting
Revenue per send Every campaign reported on revenue and margin, not on opens inflated by privacy proxies.
Testing
Send-level experiments Subject, send time, offer and cadence tested with holdouts so lift is measured, not assumed.
Behavior triggers
Sends fire on real actions — page views, cart events, inactivity windows — not arbitrary calendars.
Deliverability first
Domain auth, warmup, and reputation monitoring ensure your mail lands in the inbox, not spam.
Revenue attribution
Every send tied to revenue. We optimize for dollars, not vanity opens and readability.
Audit
List health, authentication, reputation and current flow coverage assessed in week one.
Flow build
Priority lifecycle flows shipped in build order of expected revenue contribution.
Steady state
Weekly campaign calendar plus monthly deliverability and holdout reporting.
Remediation
Sunset inactive segments, fix authentication, rebuild suppression logic and warm sending domains..
99.1%
Inbox placement, tier-1
< 0.08%
Complaint rate
32
Lifecycle flow templates
100%
Double opt-in sourcing
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